There are various types of travel and tourism businesses, and one of them is adventure tourism. Even within adventure tourism, you will find a variety of adventure tourism businesses.
South Africa offers many opportunities for adventure lovers. As a host of one of the best mountain biking scenes, free falls, hiking and trekking trails with incredible views, and much more, it is a great opportunity for adventure enthusiasts to venture into the business of adventure tourism.
In this article, we’ll explore 6 types of adventure tourism businesses.
1. Hiking and Trekking Adventures
Hiking involves taking a long walk in a natural setting, like a nature reserve. These walks are typically marked to guide the hikers. Trekking, on the other hand, isn’t always marked and refers to taking a lengthy, difficult journey by foot in a natural setting for multiple days. It often has rocky areas to climb, different terrain to navigate and might even have treacherous obstacles to overcome.
If you choose to venture into hiking and trekking as a business, it’s best to ensure that you are deeply knowledgeable about various trails and have gone on the trails yourself. If you haven’t, you may want to build relationships with reliable tour guides who have a good understanding of hiking and trekking and know their way through wild nature. Some business ideas include guided tours, creating a hiking trail, and planning travel itineraries for hikers.
2. Rock Climbing
South Africa has plenty of rock climbing locations across the country. The Mountain Club of South Africa (MCSA) is a national body that promotes mountaineering, hiking, and conservation.
This also includes climbing of all types and hiking for its members. The benefit of being a member of the MCSA is their involvement in mountain search and rescue.
In addition to that, since a lot of rock climbing locations are on private land. The MCSA negotiates access to climbing areas. A rock climbing business requires thorough planning, a deep understanding of the terrain, different locations, safety, regulations, a climbing community, and research, among other essential factors.
Business ideas include becoming a climbing instructor, guided climbing tours, selling climbing gear, opening a rock climbing facility (outdoors and indoors, man-made or natural), and starting a blog about climbing.
3. Mountain Biking
Mountain biking tours are an increasingly popular option for adventure tourism. If you’re knowledgeable about the sport and the area, you could start a company that offers guided tours on mountain biking trails. Alternatively, if you’re not an expert in the field, consider partnering with an experienced individual to launch a mountain biking tour company.
Another side of the business you can explore is to either sell or repair mountain bikes. The general rule is that mountain bikes should be serviced every 3-4 months, so, if you position your business properly and build good relations with your customers, they’ll continue to support your business.
4. Water Sports as an Adventure Tourism Business
A water sports tourism business caters to tourists who love water. Water sports contain travel activities that are water-based. This includes kayaking, surfing, river rafting, water skiing, scuba diving, and more. In water sports, you can either supply the demand for rental equipment or offer services where you have professional guides who lead people in these activities.
This is a risky business, as you are dealing with large amounts of water, and nature can be unpredictable. Therefore, it’s crucial to work with experienced professionals. Water sports businesses that offer activities typically cater to individuals, tourists, groups for team-building activities, and even schools. You can also offer safety courses conducted by a trained instructor.
5. Camping
Camping gives businesses the opportunity to provide an all-rounded experience. Camp tour businesses cover one part by providing the campsite and the necessary equipment, but there’s an opportunity to make it even more adventurous by adding some of the above-mentioned activities such as hiking and water sports.
This type of business requires collaborating with many entities, including campsites and facilities that offer activities like kayaking, river rafting, and hiking. A camping adventure tourism business could offer two different rate options: one that covers the tent, campsite, and food, with the option to add on activities, and another that offers an all-inclusive rate encompassing activities.
6. Safari
With the Big Five being such an integral part of wildlife in South Africa, safari tours are extremely popular for both local and international tourists. Safari businesses offer tours where people can spot wildlife. In addition to spotting wildlife, safari tours allow tourists to witness how wild animals engage with one another.
To run a successful safari business, you need to have expert safari guides who are knowledgeable about wildlife, ecosystems, and first aid, and who can manage large and diverse groups of people. Additionally, you need to understand wildlife hotspots and travel trends and develop strategies to collaborate with local communities to encourage positive relationships and ensure business success. Photographers, bird watchers, international tourists and nature lovers are your perfect clientele.
Businesses in adventure tourism is endless — start your own business today.
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