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WORQ and Sunway Putra Mall enter strategic partnership for new upcycled coworking space

by Theinsightpost
April 11, 2024
in Asia
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WORQ and Sunway Putra Mall enter strategic partnership for new upcycled coworking space

  • Strengthens network of flex-offices with 7th site on Transit-Oriented developments
  • Building future-of-work, flex-office infrastructure of remote work opportunities in M’sia

WORQ, Malaysia’s leading coworking and flex space provider, joined with Sunway Malls, one of Southeast Asia’s leading mall groups, to establish its latest coworking space, located in Sunway Putra Mall on the PWTC LRT train line. The site was opned on 25th March.

Spanning 20,000 sq ft of upcycled space, this stands as WORQ’s eighth outlet, and its seventh outlet in Klang Valley’s intercity transit rail system as it works towards connecting all of Klang Valley via Transit-Oriented coworking spaces.

HC Chan, Chief Executive Officer of Sunway Malls & Theme Parks said, “Sunway Malls is committed to leading with sustainability and we are delighted with this strategic partnership with WORQ. Through our collaborative efforts at Sunway Putra Mall, WORQ has skillfully demonstrated that thoughtful refurbishment can both preserve the environment and drive profitability. This initiative, apart from value-adding through the introduction of new forms of use-case formats for malls, also sets a new standard for the longevity of office spaces by reusing and repurposing existing fit-out. This partnership is a testament to our shared belief that environmental stewardship and business success are not mutually exclusive but are, in fact, complementary.”

“As the global workforce transitions towards remote work, there’s a unique opportunity to leverage Malaysian human capital by attracting more remote-work opportunities to our shores and incentivizing global firms to hire Malaysians. The office is where work is done and jobs are created; by providing strategically located flex-offices at Transit-Oriented Developments. Many of our coworking members have switched from driving to taking the trains to work and are more productive now, not just while they work in our spaces, but on the way to work, in between meetings all over town, and on their way back home, ” said Stephanie Ping, CEO and co-founder of WORQ.

(From the left): Andrew Yeow, Co-founder and CFO of WORQ, Clement Chen, CEO of Sunway REIT, Stephine Ping Co-founder & CEO of WORQ, Anthony Loke, Minister of Transport Malaysia, Dr. Prodyut Dutt, Group COO (Strategy and Development), Danny Lee, General Manager (Centre Manager) of Sunway Putra Mall.

This transit-oriented development (TOD) approach liberalises real estate, allowing people to easily commute between multiple offices and locations, all while reducing their reliance on cars which aligns well with the needs for flexible working arrangements.

“WORQ’s collaboration with Sunway Group and Prasarana Malaysia Bhd exemplifies Malaysia’s shift towards a transit-oriented community by connecting workspaces with transit lines. This strategic initiative not only makes commuting more efficient but also contributes significantly to the country’s sustainability goals by reducing car dependency and improving employee well-being,” said Anthony Loke, Minister of Transport of Malaysia who witnessed the announcement of the partnership with Sunway Malls.

By linking up these train lines with Google-like offices, WORQ claimed that it has established a unique cloud office infrastructure, enabling professionals to seamlessly move from one outlet to another, fostering a dynamic and flexible work environment. This cloud office infrastructure enables local and foreign employers to easily recruit talent across the entire Klang Valley.

“We applaud WORQ’s vision and dedication to building a cloud office infrastructure that connects office workers everywhere. This aligns perfectly with Prasarana’s commitment to making public transport the preferred mode of travel in the Klang Valley. By liberalising real estate and facilitating seamless transitions between outlets, WORQ not only promotes the use of public transportation but also amplifies accessibility and flexibility to meet the needs of the modern workforce,” said Mohd Azharuddin Mat Sah, Prasarana’s President and Group CEO.

The project also renders an existing space, utilising the layout and creatively renovating it to be a modern coworking space. This exercise allows WORQ to revitalise existing infrastructure and spaces in Malaysia’s retail landscape to take advantage of the location and convenience of the mall.

 

Transforming malls with innovative space usage, sustainably

Malls are evolving in the post-pandemic landscape due to the significant shift in real estate demand. These spaces are being repurposed into dynamic mixed-use projects and mall owners should capitalise on the growing demand for community oriented coworking spaces by partnering with established operators to transform malls into vibrant work environments that attract footfall even during the weekdays.

This shift towards flexibility decreases carbon emissions by approximately 118 metric tons annually and promotes recycling and reusing practices, facilitating the efficient repurposing of office spaces without extensive rebuilds.

WORQ’s facilities at Sunway Putra Mall feature high-quality, overstocked construction materials from HOMA, setting a sustainability standard and serving as a leading example for other coworking industry players. This upcycling exercise allows WORQ to revitalise existing infrastructure and spaces in Malaysia’s vast retail landscape to take advantage of the location and convenience of the mall.


Related Stories :

  • In the tough market of co-working spaces, WORQ believes it has what it takes
  • WORQ raises undisclosed pre-series B on back of profitability
  • WORQ partners Pelaburan Hartanah to reach 100% occupancy at Menara 1 Sentrum


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Keyword(s) :
WORQ
coworking
Flex Space
Sunway Malls
Stephanie Ping
Anthony Loke
Upcycled Space
Homa
remote work


Author Name :
Digital News Asia







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