Entrepreneurs around the world are some of the most hardworking people on earth. Entrepreneurs provide jobs to people and contribute to economies. To celebrate our hard-working entrepreneurs, we have Global Entrepreneurship Week.
Global Entrepreneurship Week is a worldwide celebration of entrepreneurship occurring in the second week of November from the 11th to the 17th. During Entrepreneurship Week, people from all over the world come together to host global events. These events are designed to provide solutions for worldwide economic growth.
To truly understand Entrepreneurship Week, we must understand its history and how it benefits entrepreneurs. This article is there to help us understand Global Entrepreneurship Week and how we can better support our entrepreneurs.
Why is Global Entrepreneurship Week Important?
Besides the obvious reason for celebrating entrepreneurs, there are many other reasons why Global Entrepreneurship Week is important. Some of the other reasons are:
1. Global Entrepreneurship Week recognises how important entrepreneurs are to the economy. The week of celebration showcases that entrepreneurship is a driver of economic growth and how entrepreneurs are job creators through their innovative ideas.
In addition to their economic contribution, entrepreneurs bring improved products, services and technologies to the world.
2. Entrepreneurship brings immense social change to any country. Through entrepreneurship economic and social issues such as unemployment can be eradicated. In addition to unemployment, entrepreneurs bring innovations that can solve water scarcity, food scarcity, education and gender equality.
3. Entrepreneurship drives so much innovation. We can see this through the likes of Steve Jobs (Apple), Sam Altman (OpenAI) and Katlego Maphai (Yoco). These entrepreneurs have introduced innovation to the market. These innovations help address existing problems and also help others develop new inventions.
These reasons only highlight the importance of Global Entrepreneurship Week. Of course, the main reason for Entrepreneurship Week is to celebrate our entrepreneurs and all they bring to the world.
How to Take Advantage of Global Entrepreneurship Week
As an entrepreneur, you can leverage Global Entrepreneurship Week to your advantage. There are a few things you can do during the week which can help your business.
Participate in Events Highlighting Entrepreneurs
Search for any events such as farmers markets, pop-up shops, festivals and industry events. This will help you network with other entrepreneurs and potential investors. Additionally, you can make additional capital by offering your services or products at the events.
Additionally, if you want to start a business there are many events during the week dedicated to helping people get their businesses off the ground.
Advertise Your Business on Social Media
Entrepreneurship Week is one of the best ways to advertise your business. All eyes are on small businesses, and you can be one of those in the spotlight. Utilise your social media platforms to highlight your business and all its services or products.
Start a Business
Global Entrepreneurship Week is a good time to start that business you’ve been thinking of. Because of the many events for all types of business owners (new and old), you will surely get exposure and knowledge on how to turn your business into a successful one.
Collaborate With Other Entrepreneurs
Partnering with other entrepreneurs is a great idea because it means that there will be more customers. You can work with other entrepreneurs to run specials on the products that align with each other. For example, if you have a business that sells beverages, you can partner with a food business to offer customers the best of both.
These are just a few things you can do during Global Entrepreneurship Week to enhance your business or as mentioned above, start your new business venture.
As more entrepreneurs start businesses every day, the better it is for the South African economy and society. In the country alone, entrepreneurship is a provider of jobs.
Most importantly, entrepreneurs bring a lot of good to the communities they are based in. Whether it be giving jobs to locals or making certain products and services more accessible.
At SME South Africa, we truly appreciate our entrepreneurs and hope that this entrepreneurship week is just the tip of the iceberg when it comes to celebrating entrepreneurs.
To find out more about our local entrepreneurs, read about Up-and-Coming South African Entrepreneurs next.
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