As we approach 20 years of operation for this website, financial situations combined with inflation and everything else has forced us to move to a new model for keeping this website active. We have never charged for content before, preferring to use advertising to keep us going. However since Google AdWords banned us for having content they don’t like a few years back, we’ve been unable to get much of a revenue stream from advertising.
We recently tried adding advertising from some other sources that did not rely on Google AdWords, which essentially has a monopoly on Internet advertising, but the results have not been what we hoped.
So, we are going to start offering premium content by subscription only. The good news is that you don’t have to opt in, the majority of WUWT content will remain free as it always has. However, if you want some exclusive content, inside track information, plus increased access, these new subscription-only features are great options. We need to do this to keep the lights on. Many other websites have gone to this sort of model including some popular climate websites and social media feeds. So, what we are doing is not unprecedented.
Four tiers exist, ranked from the most comphrensive to the least:
1. VIP Membership Offers Access to Weekly Online Meetings, Weekly Newsletter, Exclusive Content, and Commenting
2. Premium Membership Offers Access to Weekly Newsletter, Exclusive Content, and Commenting
3. Ad Free Sponsor with Commenting Paid Monthly or Annually (one month free)
4. Free Registration Includes Commenting (but shows ads)
Yes, that’s right, we are starting a weekly newsletter and a weekly interactive live video forum. These features are in the Premium and VIP content. In these premium features we will offer an inside track to what’s coming up plus some commentary you won’t see on the website. During our weekly interactive live video forum, you will be able to interact with Charles and I ask questions and submit content for consideration. We’ll also dissect some of the climate claims made that week, and seek your input.
You can go here to subscribe. If you scroll down the page you’ll see boxes like this screencap:
We have a special discount for our regulars who want to get an early start. Use Coupon Code EARLYBIRD20 for 20 dollars/month off VIP Membership for the first year. Here’s where to enter the coupon on the signup page:
Then you’ll see the discount applied, and you can finish the checkout.
We anticipate our first newsletter and interactive live video forum to start on July 31 for the newsletter, and August 1 for the interactive live video forum.
Thanks in advance for supporting us as we head towards 20 years of countering climate alarmism at WUWT. – Anthony
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