The latest TVC from Weet-Bix, “Fuelling Future All Blacks for 25 years”, takes out the July 2023 Kantar Ad Impact Award. The ad uses the power of nostalgia and a heartwarming story of the Ioane brothers to celebrate its mission of inspiring future heroes for 25 years. The TVC has key strengths in:
- Branding
- Involvement
- Iconic status
See the below infographic for more information about the July Kantar Ad Impact Award.
For more monthly Kantar Ad Impact winners, click here.
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