The Ordinary is making waves once again — this time with its long-awaited UV Filters SPF 45 Serum, now officially available in Singapore. Following its global debut on 6 May, the reformulated serum-textured sunscreen is here to make your sun care routine smarter, sleeker, and more skin-loving than ever before.
To mark the occasion, The Ordinary is inviting fans and skincare enthusiasts to experience its SPF Studio Takeover, an immersive pop-up that combines product education, fun, and personalisation in one sun-soaked space.
Say Hello to The Ordinary’s New-Gen Sunscreen
If you’re still on the hunt for the perfect daily SPF, your search may be over. The UV Filters SPF 45 Serum is a significant evolution from The Ordinary’s earlier Mineral UV Filters SPF 30 Serum. This latest formula offers broad-spectrum SPF 45 protection against UVA and UVB rays and is crafted with a blend of FDA-approved chemical filters. The result? A high-protection sunscreen that’s non-comedogenic, suitable for all skin types (yes, even sensitive skin), and — best of all — leaves no white cast.
Its serum-like texture makes it a dream to wear under makeup or layered with your favourite skincare. Lightweight, invisible, and hydrating, it’s SPF reimagined for modern skincare routines.
Step Into the SPF Studio Takeover
To celebrate this launch, The Ordinary invites you to step into its SPF Studio Takeover, happening from 6 to 8 June 2025, at 50 Niven Road, Singapore 228398.
Open daily from 10am to 7pm, the immersive pop-up is a space for visitors to discover the importance of sun protection through interactive stations, regimen-building sessions, and hands-on product experiences.
- Try before you buy: Experience the UV Filters SPF 45 Serum and The Ordinary’s hero products in person.
- Customise your skincare: Brand experts will guide you through The Ordinary’s three-step regimen method — Prep, Treat, and Seal — helping you build a personalised routine.
- Learn the science: Educational installations explore the role of SPF in daily skincare, debunking common sun protection myths and showcasing how to apply SPF effectively.
- Exclusive giveaways:
Registered guests who follow The Ordinary’s Shopee page will receive a full-sized UV Filters SPF 45 Serum at the event. Personalise a complimentary SPF Serum Holder Bag Charm, designed to carry your sunscreen wherever you go — a stylish reminder to never skip the SPF.
Don’t Miss Out — Register Now
Entry to the SPF Studio Takeover is free, but spots are limited and will be allocated based on pre-registration only. Attendees must select their preferred date and time slot during sign-up.
Click here to register and secure your place.
Whether you’re a long-time fan of The Ordinary or simply looking to level up your skincare game, the SPF Studio Takeover promises to be a fun and informative journey into the world of sun protection.
The Ordinary UV Filters SPF 45 Serum retails at S$34 and is available at all Sephora stores in Singapore and online at sephora.sg.
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